Freelance Google Ads Specialist | Local Service-Based SMBs

Get YOU Found • Contract • United States • $25 - $30 / hour • 1w ago

About Get YOU Found

Get YOU Found is a Greensboro, NC-based digital marketing agency providing SEO, PPC, and website development services since 2008. We work primarily with small-to-midsize service businesses in North Carolina and the Southeast.

Position Overview

We are looking for a freelance Google Ads Specialist to assist our lead PPC strategist with setting up, auditing, and actively managing Google Ads accounts for new and existing clients.

This role is best suited for someone who understands local service-based businesses, knows how to manage smaller ad budgets efficiently, and can help build campaigns for long-term performance.

Responsibilities

Set up and manage Google Ads campaigns for local service-based businesses
Assist with ongoing account management, optimization, and reporting
Audit existing Google Ads accounts and identify areas for improvement
Review search terms, negative keywords, targeting, bidding, and campaign structure
Help set up accounts for long-term success with clean organization and strong tracking
Review conversion tracking and help troubleshoot tracking issues
Look for ways to improve lead quality, reduce wasted spend, and scale campaigns efficiently
Stay current with Google Ads best practices and platform updates
Work closely with the lead PPC strategist to support client growth

Requirements

2+ years of Google Ads experience
Experience managing campaigns for small businesses with monthly ad budgets from $500 to $5,000+
Experience with local service-based businesses
Strong understanding of campaign structure, keyword strategy, search terms, and negative keywords
Ability to audit accounts and identify practical improvements
Familiarity with conversion tracking setup and auditing
Detail-oriented and able to catch small issues that affect performance
Growth mindset with a focus on improving results and scaling efficiently
Ability to think strategically and solve problems without needing constant direction
Ability to look beyond the Google Ads platform for additional variables that impact performance
Basic WordPress and website skills, with the ability to go into the backend of a website to view contact forms or make basic edits

Bonus Experiences

Conversion rate optimization experience
Lovable, or other AI landing page builders
Semrush, Google Analytics, Google Tag Manager, or call tracking platforms
Meta Ads
Microsoft Ads
SEO

Ideal Fit

The ideal candidate is proactive, detail-oriented, and comfortable working on accounts where every dollar matters. You should be able to spot wasted spend, improve campaign structure, think beyond basic optimizations, and help local service businesses generate better leads from Google Ads.

Pay: $25.00 - $30.00 per hour

Experience: